Many starting points.
Yours to explore.
The plan’s product ideas are here as case studies you can open, adapt and connect. They offer starting material while leaving decisions with the people doing the work.
Aura of expressions
Personal meaning, with room to grow.
Love, Health, Joy, Peace, Intimacy, Virtue, Courage, Curiosity, Beauty and Inspiration are creative starting points. People can add expressions, languages and interpretations.
Make and test
Explore the chosen expression through a useful object: a journal, mug, bag, eye mask, print, garment or gift. Fluent speakers review wording in their language.
Shape the offer
Give each object its own offer. A collection can bring music, a drink or a journal together around an experience.
Continue the use
Choose durable formats and care instructions. Meaning is personal; an expression does not promise a health or psychological result.
From the original plan, chapter 3. Read the source PDF.
GAJRA Earth merchandise
An everyday expression of abundance.
Create a collection around Joyful Responsible Abundance, using clothing, bottles, mugs, bags, journals, prints or other useful formats.
Make and test
Choose the object first, develop suitable artwork, agree its use and prepare the production files.
Shape the offer
Name the maker, materials, price and fulfilment arrangement. State any contribution to associated work for the particular offer.
Continue the use
Share capable makers and production methods with other collections while retaining the collection’s identity and agreements.
From the original plan, chapter 6. Read the source PDF.